Mel Robbins has become known for motivational ideas that often go viral.

She’s an American author and speaker with a knack for turning complicated topics into bite-sized, shareable advice. One of her more recent buzzworthy concepts, usually called “Let Them,” has caught fire on social media. She even wrote a book about it! The idea revolves around stepping back and allowing people to do what they want—then deciding how you respond, rather than trying to control their choices. It’s sparked enthusiastic support from some quarters and a fair bit of scepticism from others. So, is “Let Them” actually worth adopting in your daily life, or is it yet another passing trend? Here’s what it really means, how you might apply it, and the potential downsides you should consider before getting fully on board.
What’s the “Let them” approach to life all about, anyway?

The phrase might give the impression of throwing your hands up and walking away. In reality, it’s more about accepting that people have free will. If they act in a way you don’t love, you step aside and let them—without burning up all your energy trying to change them. The reason behind this is twofold: you cut down your own stress, and you learn to set healthier boundaries.
Mel Robbins discusses it as a kind of shortcut for relationships, whether they’re romantic, friendly, or professional. Instead of nagging, persuading, or feeling worked up because somebody else isn’t meeting your expectations, you “let them” do whatever they’re doing. Once you see their real habits or decisions, you decide how that fits into your own life. Are you OK with it? Will you continue to invest your time in them? Or is it better to step away?
On the surface, it seems obvious that we can’t force anyone to change. But many of us still try—whether we do it subtly (through guilt trips, endless reminders, or raised eyebrows) or more directly (through arguments, threats, or ultimatums). “Let Them” says: “Don’t push. Don’t beg. Don’t twist yourself in knots trying to make people conform to your idea of how they should behave. Just let them be who they are, and then choose how you respond.”
Why has it gone viral?

We live in an era of quick-fix wisdom. Social media loves simple taglines that promise relief from stressful lives. “Let Them” is tailor-made for this. It’s short, punchy, and it can be dropped into countless situations: romantic troubles, office drama, disagreements with family—wherever people rub each other the wrong way.
On top of that, Mel Robbins’ style tends to be quite accessible. She’s not dropping complicated jargon or requiring you to study a multi-step system. She offers common-sense thoughts in a direct tone, which fits perfectly in a swipe-and-scroll culture. Viewers can hear “let them,” instantly apply it to their own challenges, and see if it helps. If it does, they share it with mates, and it spreads further.
How are you supposed to put it into practise?

The idea is easy enough to grasp in a quick quote card on social media. But how do you put it into practice when real emotions and relationships are on the line? There are a few different ways you can try it out to see if it makes sense for your life, but which one is right for you depends.
Stop and take a breath when you feel the urge to intervene.

Maybe your mate keeps going back to a toxic partner, or your colleague always waits until the last minute to finish a shared project. If you find yourself ready to lecture, manipulate, or micromanage, take a breath and mentally remind yourself: Let them. Ask, “Is this worth me jumping in, or am I trying to control something that’s not mine to control?”
Observe without judgement.

If you decide to “let them,” that means actually watching what they do (or don’t do) without leaping in. It can be tricky at first if you’re someone who’s used to taking charge. You might feel anxious or annoyed, but try to hold off and simply see how things play out. Sometimes, people do surprise you by stepping up when left to their own devices.
Reassess your position.

After you see what happens, you choose how to respond. For example, if your friend keeps ignoring your advice on serious matters, you may decide to be less involved in their personal dramas. If your partner consistently dismisses your feelings, you might decide to have a calm talk about the future of the relationship—then follow through if you’re still not heard. It’s a process of letting them do as they please, while you remain in charge of your own steps.
Does it really work?

Whether this concept “works” depends on what you expect from it. If you’re hoping it will magically fix broken relationships or transform your entire personality, that’s probably unrealistic. But if you need a momentary reminder to ease off, reduce your stress, and let people show their true selves, it might be exactly the nudge you need.
For many, the biggest benefit is learning to set boundaries without constant arguments. For instance, if a partner frequently disappears without explanation, you might decide you’ll no longer chase them down with frantic phone calls. You just let them do what they do—then you consider if that’s something you’re willing to accept in a relationship. It can clarify where you stand, rather than dragging you into never-ending battles.
That said, “Let Them” can’t substitute honest communication in cases where it really matters. If you have a relationship worth saving, stepping back might help in the short term, but you’ll still want to talk things through at some point. The phrase can serve as a mental reset button, yet relationships thrive when people share their feelings, needs, and worries openly.
It’s kind of overhyped and misunderstood.

No single piece of advice will ever be a flawless fix for every scenario. That’s true of “Let Them” as well. Sure, everyone’s talking about it, but popularity doesn’t automatically make something applicable or useful for your life. Here are a few reasons why it might be overhyped or used in ways that weren’t intended.
You run the risk of avoidance.

Some people might use “Let Them” as an excuse to avoid tough conversations. Instead of speaking up about real hurts or concerns, they might simply step back and say, “I’m letting you do whatever.” This can lead to unresolved tension. In healthy relationships, open conversation is still important, even if you’re not trying to force a change.
It’s not a cure for harmful situations.

If you’re dealing with truly damaging behaviour, you often need more than a simple reminder to step aside. Genuine safety concerns can’t be brushed off by telling yourself, “Let them.” That can become dangerous if it stops you from seeking outside help or removing yourself from a destructive environment.
It verges on oversimplification.

Social media thrives on catchy phrases, but real human connections are more nuanced. “Let Them” can look like the answer to everything in a 30-second clip, yet once you put it in practice, you realise there’s a lot more to it. You have to balance acceptance with your need for respect, fairness, and open communication. That takes nuance, not just a neat slogan.
It can sound a bit… cold.

Telling someone “go ahead and do whatever you want” can come across as if you don’t care. That might work in some situations, but it can also push people away. In reality, if you truly care about someone, you might still want to share your feelings or try to understand what’s going on for them—without trying to twist their arm, of course.
There’s a more balanced way to use it.

If you like the simplicity of “Let Them” but feel uneasy about applying it blindly, you’re not alone. Many of us find the concept appealing in theory, but we worry about seeming distant or detached in practice. The good news is that you can weave it into your life in a balanced manner.
Use it as a starting point, not the final word.

“Let Them” can be a helpful gut check, especially if you have a habit of trying to manage every situation. But once you’ve paused, think about whether there’s room for healthy conversation. Letting them do as they please doesn’t mean you never talk about how it affects you. It simply means you don’t attempt to override their autonomy.
Consider your emotional state.

Sometimes, stepping back is exactly what you need to stop spiralling. If you’re feeling frantic, frustrated, or anxious because you can’t control what someone else is doing, telling yourself “let them” can bring immediate calm. Then, once you’re calmer, you can decide if you need to follow up or if you’re genuinely fine with giving them space.
Focus on shared respect.

The true spirit of this concept isn’t about ignoring your own needs. Instead, it reminds you that each person has the right to behave how they see fit—but you also have the right to decide how close you want to be to them if those behaviours clash with your well-being.